Get Prepared

New digital technologies and AI (artificial intelligence), global trends and crises are having a far-reaching impact on the economy, society, the world of work and the expectations, needs and behavior of customers (B2B and B2C). “Business as usual” is no longer possible; it would be tantamount to taking a step backwards. That is why, in addition to consulting, strategy and concept development, we support our clients with training programmes that enable the organization, managers and employees to achieve goals, shape the future and successfully implement strategies. Our training courses focus on the factors that are critical to success: BRAND & IDENTITY, INNOVATION & CHANGE, LEADERSHIP & CULTURE, NEW WORK with specials for convention centre, event arena and concert hall as well as cities.

YOUR BENEFITS
We offer you selected, tried-and-tested and sustainably successful training courses with which you can train your managers and employees effectively and efficiently and make them fit for the future. Our training formats enable and encourage participants to master their current challenges sustainably and actively shape the future. They offer a finely orchestrated transfer of specialist knowledge and new insights, skills, methods and techniques in accordance with the respective topic. They are tailored specifically and in every detail to the objectives and participants (top management, executives, employees, decision-makers, project teams, etc.). We provide you with tailor-made support ranging from holistic concepts & implementation programs (example: “Brand Profile Sharpening & Implementation”) to precisely tailored training (example: “Change Agent” training or “Resilience Empowerment” workshop for selected groups of participants). Get in touch with us: contact@markenfactory.com

METHODOLOGY
We work with innovative, effective, scientifically based training methods. Each training program is orchestrated to meet the needs of the customer and the participants. They are fundamentally geared towards
High learning effects through EMPOWERMENT approach, interaction, reflection, live exercises, trainer feedback
Strong practical relevance: work on specific examples/tasks/questions posed by the participants; direct transfer to their everyday working life
Increased effectiveness & efficiency: systematic, solution- and customer-oriented approach; teaching of appropriate methods & techniques
Deep understanding & anchoring: recognizing causes, teaching neuroscientific findings, continuous practical transfer into the participants’ day-to-day work, live exercises
Future orientation: strengthening creativity & new thinking; promoting change competence; gaining new impulses, perspectives and alternative approaches; strengthening personal responsibility & accountability; new thinking and learning through Bench-Learning live.
Scientifically sound: They are based on scientific findings (including neuroscience and psychology)
Decades of experience: Our training courses are based on our decades of experience and in-depth specialist expertise.

INTERACTION ROOMS
We offer the formats in 3 interaction rooms:
Presence: The format takes place with all participants in the physical space.
Hybrid: Orchestrated networking of face-to-face formats in the physical space with formats in the virtual space. With blended learning on request.
Virtual (e): The format takes place in a virtual space (eLive Training, eLive Coaching, eLive Workshop, eLive Panel, etc.). Our virtual training courses are video-based, remote face-to-face, interactive, cooperative, in real time, with live experience, with real-time feedback.

Culture
Competence
Process
Cross Innovation
Innovation in digital age
Blue Ocean innovation approach
Design Thinking innovation approach